Pluck recently completed the logo, brand identity and website design for Accel-VT, a new and innovative business accelerator managed by Vermont Sustainable Jobs Fund.

Twice a year, the accelerator offers an intensive program designed to help seed-stage businesses grow quickly and efficiently. Each program, also called a cohort, focuses on an issue that is critical to the climate economy, including energy use and consumption and ag-tech.

Pluck built the identity around the ideas of growth and change, with an impactful logo and supporting graphics that illustrate transformation.

Our Fall 2018 teaser animation highlights the change and metamorphosis that companies experience by participating in the cohort. Our website design encourages a consistent call to action, driving visitors to the online application as well as providing countdowns to important dates.

Visit the website at